Client: Casa Mia

Tasks: Development of a new restaurant brand

How can one stand out and create a unique, easy-to-recognize and memorised corporate style for an Italian restaurant with a huge amount of competition?

Casa Mia family Italian restaurants applied to Dutch Design House with the task of developing a personal corporate identity which is visually distinct from the competitors.

The traditional Italian colors help to create recognizability and handwritten stylistics convey the easy and warm atmosphere of the family restaurant. Additional attributes of a spoon and “cherry” tomato convey the soulfulness of traditional homemade Italian cuisine.